Naef Spiele AG Privacy policy


The following information is intended to show you what data we process on our website and what rights you have in this regard. The protection of your personal data is important to us and we only process your data in accordance with legal regulations.

Data processing managers

Responsible for the processing of data on our website:
Naef Spiele AG
Untere Br├╝hlstrasse 11
4800 Zofingen
41 62 746 84 84 84

Processed data

When you use our website, the following data will be processed. You will find the purpose and the legal basis for the processing and can read how long the data will be stored.

Providing the Web page and creating log files

When you visit our website, the provider of the pages automatically collects and stores information in so-called server log files that your browser transmits to us. These are:

  • Browser type and version
  • Operating system used
  • The user’s Internet service provider
  • Hostname of the accessing computer
  • Date and time of the server request
  • The user’s IP address

This data cannot be assigned to a specific person and is not merged with other data sources. The log files are stored in order to guarantee the functionality of the website and to ensure the security of our information technology systems. Consequently, these data are processed on the basis of the legal basis of the processor’s legitimate interests. The data will only be stored for as long as necessary to achieve the purpose of your collection. Accordingly, the data will be deleted at the end of each session. The storage of the log files is mandatory for the operation of the website, therefore you have no possibility to object to it.

Use of cookies

Our website uses cookies. Cookies are text files that are stored on the operating system of your device with the help of your browser when you visit our website.

We use cookies to make our website more user-friendly. By storing the cookies on your device, we can recognize your browser the next time you visit the site. This allows us to save certain settings (such as SessionID, shopping cart content for a shop, Remember Me / Autologin if a login function is available, postcode / location for a branch search) so that you do not have to re-enter them the next time you visit the website. The use of cookies and the related processing of your data is based on the legal basis of our legitimate interests in the design of a user-friendly website.

The cookies are stored on your computer. You therefore have full control over the use of cookies. You can delete them completely or deactivate or restrict the transmission by changing the settings in your Internet browser. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

Privacy statement for Akismet

Our Web site uses Akismet software from Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, United States of America, USA.
Akismet is a service that protects the website against spam messages as comments under blog posts, content pages and other content types. For the purpose of checking whether a comment is to be classified as spam, Akismet determines the input data of the website user as well as technical information such as IP address, country of residence, browser, screen resolution and related data. These are transferred to the USA, where the servers of the service are located, for an automatic check. The data will be processed, processed, shared and deleted in accordance with the privacy policy of Automattic Inc. The privacy policy of Automattic Inc. can be found under the following link: https://automattic.com/privacy-notice/

Privacy policy for our online shop

We process the data of our customers as part of the ordering processes in our online shop to enable them to select and order the selected products and services, as well as their payment and delivery, or execution.

The data processed includes inventory data, communication data, contract data, payment data and the persons affected by the processing include our customers, prospects and other business partners. The processing takes place for the purpose of providing contractual services in the context of operating an online shop, billing, delivery and customer services. We use session cookies for storing the contents of the shopping cart and permanent cookies for storing the login status.

The processing takes place on the basis of Art. 6 Para. 1 lit. b (execution of order processes) and c (legally required archiving) DSGVO. The information marked as necessary is required to establish and fulfil the contract. We disclose the data to third parties only within the framework of delivery, payment or within the framework of legal permits and obligations to legal advisors and authorities. The data will only be processed in third countries if this is necessary for the fulfilment of the contract (e.g. on customer request upon delivery or payment).

Users can optionally create a user account, in particular by viewing their orders. During the registration process, the required information will be communicated to the users. The user accounts are not public and cannot be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, subject to its storage is necessary for commercial or tax reasons according to Art. 6 Para. 1 lit. c DSGVO. Data in the customer account remain up to its deletion with subsequent archiving in the case of a legal obligation. It is up to the users to save their data before the end of the contract if they have given notice of termination.

When registering, re-registering and using our online services, we store the IP address and the time of each user’s activity. The data is stored on the basis of our legitimate interests as well as the user’s protection against misuse and other unauthorized use. A passing on of this data to third parties does not take place in principle, unless it is necessary for the pursuit of our claims or there is a legal obligation according to Art. 6 Abs. 1 lit. c DSGVO.

The deletion takes place after expiration of legal guarantee and comparable obligations, the necessity of the storage of the data is examined every three years; in the case of the legal archiving obligations the deletion takes place after their expiration (end of commercial (6 years) and fiscal (10 years) storage obligation).

Privacy policy for Matomo

Matomo, formerly Piwik, is an open source Web application for Web analytics. It is the follow-up project to the now discontinued phpMyVisites project and an alternative to Google Analytics. Matomo can be hosted in the cloud or locally at the provider. This website uses Matomo to collect statistical evaluations of the performance of individual pages with the aim of optimising the user experience. The following data is processed: the type and version of browser you use, the operating system you use, your country of origin, the date and time of the server request, the number of visits, your time spent on the website and the external links you click. The IP address of the users is anonymized before it is stored. Matomo uses cookies which are stored on the user’s computer and which enable an analysis of the use of our online offer by the user. Pseudonymous user profiles can be created from the processed data. The information generated by the cookie about your use of this website will only be stored on our server and will not be passed on to third parties.

Privacy policy for Mapbox

We include on our website, among other things or exclusively, the maps of the “Mapbox” service of the provider Mapbox, Logan Exchange 2nd Floor 1509 16th Street Northwest Washington, DC 20036, USA. The data processed may include, in particular, IP addresses and location data of users. The data can be processed in the USA and/or in Europe. Mapbox Privacy Policy: https://www.mapbox.com/privacy/. For more information please contact privacy@mapbox.com.

Newsletter and Newsletter-Tracking

The Naef Spiele AG website gives users the opportunity to subscribe to our company’s newsletter. Which personal data are transmitted to the person responsible for processing when ordering the newsletter is determined by the input mask used for this purpose.

Naef Spiele AG informs its customers and business partners at regular intervals by means of a newsletter about offers of the company. The newsletter of our company can only be received by the person concerned if (1) the person concerned has a valid e-mail address and (2) the person concerned registers for the newsletter dispatch. For legal reasons, a confirmation e-mail in the double opt-in procedure is sent to the e-mail address entered by the person concerned for the first time for sending the newsletter. This confirmation e-mail serves to check whether the owner of the e-mail address has authorized the receipt of the newsletter as the person concerned.

The personal data collected when registering for the newsletter will be used exclusively for sending our newsletter. Furthermore, subscribers to the newsletter may be informed by e-mail if this is necessary for the operation of the newsletter service or for registration, as could be the case in the event of changes to the newsletter offer or changes in the technical conditions. The subscription to our newsletter can be cancelled by the person concerned at any time. The consent to the storage of personal data, which the person concerned has given us for the newsletter dispatch, can be revoked at any time. For the purpose of revoking your consent, you will find a corresponding link in every newsletter.

The newsletters of Naef Spiele AG contain so-called pixel tags. A tracking pixel is a miniature graphic embedded in e-mails sent in HTML format to enable log file recording and analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns to be carried out. With the embedded pixel-code Naef Spiele AG can recognize if and when an e-mail was opened by an affected person and which links in the e-mail were called by the affected person.

Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the data controller in order to optimise the dispatch of the newsletter and to adapt the content of future newsletters even better to the interests of the person concerned. This personal data will not be passed on to third parties. Persons concerned are entitled at any time to revoke the respective separate declaration of consent given via the double opt-in procedure. After revocation, this personal data will be deleted by the data controller. A cancellation of the newsletter will automatically be interpreted by Naef Spiele AG as a cancellation.

Registration function

User can optionally create a user account. During the registration process, users will be provided with the required information. The data entered during registration will be used for the purpose of using the offer. Users can be informed by e-mail of information relevant to offers or registration, such as innovations, changes to the scope of offers or technical circumstances. It is up to the users to save their data before the end of the contract if they have given notice of termination. We are entitled to irretrievably delete all user data stored during the term of the contract. As part of the use of our registration and login functions and the use of user accounts, we store the IP address and the time of the respective user action. The data is stored on the basis of our legitimate interests as well as the user’s protection against misuse and other unauthorized use. A passing on of this data to third parties does not take place in principle, unless it is necessary to pursue our claims or there is a legal obligation according to Art. 6 para. 1 lit. c DSGVO.

Your rights

Below you will find a list of your rights in connection with the data you have processed.

Right of information

You may request confirmation as to whether personal data concerning you is processed by Dipl. Ing. Fust AG. If this is the case, you can request concrete information about the processing.

Right to correction

You may request the correction and/or completion of personal data concerning you if it is inaccurate or incomplete.

Right to delete

You may request the deletion of personal data concerning you. The data will be deleted if the corresponding prerequisites are fulfilled.

The right to cancellation cannot be granted if the processing is necessary to exercise the right to freedom of expression, to fulfil a legal obligation or a task in the public interest or to assert, exercise or defend claims.

Right to processing restriction

You may request that the processing of your personal data be restricted if you dispute the accuracy of such data, if the processing is unlawful, if the data is no longer needed or if you object.

If the processing of the data is restricted, it may only be stored. Further processing may only take place with your consent, to assert, exercise or defend legal claims, to protect the rights of another person or for reasons of important public interest.

If the restriction is removed, you will be notified.

Right to object

You may object to the processing of data concerning you if it is based on the legal basis of the performance of a public task or legitimate interest and you are in a particular situation.

You may object to the processing of your personal data on the basis of the legal basis of the performance of a public task or legitimate interest.
You can also object to the processing of your data for direct marketing purposes. In this case, the corresponding data is no longer used for this purpose.

Right to data transferability

You have the right to receive personal information about you based on consent, contract or automated processing in a structured, current and machine-readable form and to transfer that information to a third party.

As far as this is technically feasible, you can request direct transmission. The rights and freedoms of other persons must not be affected.

You may also request that your personal information that is inaccurate be corrected.

Right to revoke the data protection declaration of consent

You can revoke your consent to the processing of your personal data at any time. Legal processing until the time of revocation is not affected by this.

Privacy Policy Naef Spiele AG