General
Update Coronavirus
Restrictions such as those we are currently experiencing give many of us the „gift“ of free time – time to play, perhaps? We at Naef continue to be... More
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Events
Toyfair 2020
Of all the ways we can communicate with each other these days, nothing beats a personal exchange with our loyal clientele and potential customers. The... More
Editorial
Change of Management
We are pleased to announce that as of January 1st, 2020 Patrick Engeler has taken over the position of CEO from his father Hans-Peter Engeler. Hans-Peter... More
Editorial
The Right to Play
Children not only have the right to safety and education, but also to free-time, play and adequate rest. This is laid down in the UN Convention on the Rights... More
Editorial
Good things are worth waiting for
What do you think… how old is this toy? Of course it is new and was manufactured in 2019. But it is also... More
Editorial
Naef and Bauhaus in focus of China
The most famous art school in China, the Chinese Academy of Art (CAA) in Hangzhou, is currently showing an... More
General
New Products
Toy Fair Nuremberg 2019 For the 57th time, Naef was on exhibition at the Nuremberg Toy Fair from January 31st to February 3rd 2019, this time with the focus on... More
General
Small yet effective – and worth gold
On October 12, 2018, our chief designer Heiko Hillig received the 2018 Focus Gold at the International Design... More
Editorial
Bauhaus Design
On December 22, 1976, Hans Maria Wingler, who at that time was the head of the Bauhaus Archive in Berlin, wrote to Kurt Naef: “The Bauspiel (building... More
Editorial
Naef Toys used for Therapy
Children develop most of their basic skills and abilities during the first five years of life. They actively explore their environment, learn to hold objects,... More